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Lauren Holt
one cool copywriter
AMEX 2025
Turning Pesto into passion and dining into a deal
A continuation of the incredibly successful 2024 campaign that grew Amex’s revenue by 30%.
Video 1: B2B Hero Spot
Video 2-4: Online Dining Videos
Agency: Dentsu Creative | Client: American Express | CD: Christina Pitsinos | ADs: Derrick Lam, Haleigh McMackin | CW: Lauren Holt | Director: Isaiah Seret | Editors: Bruce Herrmann, Rachel Butler
SPOTS
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